PC.com Readership Survey
Total print run (circulation) : 25,000 (ABC Audited)
Approximate figure of readership : 100,000
Gender
- 92% male
- 8% female
Age
- Urban 16-45 years old.
- 20% 12-21 years old
- 68% 22-40 years old
- 12% Others
Area
- 58% KL/PJ Market Center
- 12% Northern region
- 4% JB market center
- 26% Others
Circulation Breakdown (23,000 copies)
- 51% Sold
- 36% Subscription
- 8% Mailing list
- 5% Complementary
Other facts and figures
- 70% rank as 2 on IT proficient in the scale of 1-3
- 30% are working in the ICT industry
- 15% in the education industry
- 20% are students and undergraduates
- 60% plan to buy IT products in the next 6 months
- 28% plan to buy IT products within the next year
- 98% of readers own a personal computer
- 86% own mobile devices
- 20% or more spend RM3000 per annum on IT products
“Officially Highest Circulated Tech Magazine in Malaysia” .. ABC report 2007
More Details:
PC.com Media Kit.pdf
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